Your customers are hungry for remarkable stories
We help you feed the beast with world-class freelance copywriting, lovingly made in Melbourne
You've got an amazing story to tell.
We’re here to help you tell it with freelance copywriting, Melbourne-made.
smarty pants with words
We’re naturally talented wordsmiths who write as easily as breathing. And we’ve written copy for most industries.
we speak your language
We write for you, not to you. That means we take time to really understand your target market and capture the words that make them act.
we understand business
We know how to engage your customers with well-chosen words that get fantastic results fast.
sales psychology trained
Get keyword rich, word-perfect copy that targets your customers’ neuro buying patterns … and get noticed faster for all the right reasons.
What we do
Well Versed freelance copywriting looks deeper into why brands sell,
so we can tell stories that genuinely speak to your favourite people
and gently persuade them to click, follow, and buy.
We work with switched on brands that want to
catapult their copy to the next level,
giving you intelligent insights about how your ideal audience thinks,
what they most want to know, and how to make your content irresistible.
so we can tell stories that genuinely speak to your favourite people
and gently persuade them to click, follow, and buy.
We work with switched on brands that want to
catapult their copy to the next level,
giving you intelligent insights about how your ideal audience thinks,
what they most want to know, and how to make your content irresistible.
digital copywriting
SEO website copy, social media strategy and engaging blogs for more Google love and customer clicks.
content strategy
Ask us to create a long-term strategy for your brand that helps build loyal brand devotees and get more sales.
print copywritIng
Thought papers, ghost writing, articles and more to position your brand as an industry leader.
marketing collateral
High converting brochures, direct marketing campaigns and sales pages to boost your bottom line.
PR copywriting
We’ve got 20 years experience writing word-perfect media releases that get you noticed fast.
brand voice
Ask us to create comprehensive tone of voice documents that help you captivate your target markets.
Here's some brand stories we've helped tell.
And what they say about our freelance copywriting:
You are everything we would wish for in an outside contractor – professional, pro-active, positive and responsive.
I must have tried 20 copywriters before deciding on Well Versed. Highly recommend.
Outstanding. So very happy. Further reinforces that I made the right choice in copywriters.
I just wanted to send you a quick note of thanks for always making my words sound so eloquent and wonderful.
I love the way it sounds, the sophistication is spot on.
Your content so far is absolutely brilliant! I love the tone and the way it invites one to read further.
I have just one word: WOW!
The things you expressed are in complete harmony with the feel I wanted to create,
which was the conversational style you picked up on.
You are great! Thanks a lot for such amazing copy.
As always you are totally on task. This is fantastic! Brilliant...really like your work...
What we're writing about
Best copywriting tips: How to keep readers glued to content in 2021
Get ready for our best copywriting tips ever! Marketing drivel seems hard to avoid. Most…
Brand storytelling affects your buying brain.
A great story can leave you blissfully unaware of your surroundings.
Do you struggle with business writing?
Business writing doesn't have to be something you dread. Here's foolproof tips to level-up your…
How to learn copywriting from dead Modernist authors.
Or, how to Marie Kondo your writing style for greater clarity.
How to master the psychology of writing for greater audience connection
Make meaningful connections with your target markets.
