How to work with me

Get the down-low on what you can expect from my copywriting agency in Melbourne (and beyond).

Get Melbourne-based copywriting that’s anything but average. I work with agencies across Australia and the world to write copy that has a downright spooky ability to make humans chuckle, weep, or snort awkwardly out loud.

From snappy Home pages to cheeky sales pages, I craft copy that’ll make your audience jump to attention. I’ll combine my psychology, English, and journalism degrees with my decades of experience crafting copy to make your client’s brand voice resonate with the people who matter most to them––their customers.

Every piece of content I write is tailored to your client’s needs. Additionally, I focus on developing a strong brand personality to make your brand feel more human and relatable. And don’t worry, my editing and proofreading skills are thoroughly on point, so your copy will be tighter than a drum.

Here's my process

Discovery

Let's talk for a quick 15 minutes so we can find out more about your project & whether we're a great fit for each other.

Brief

I'll email you my brief sheet. Please fill it in with as much detail as possible, so I can do a brilliant job for you.

Stuck? Give me a call or shoot me an email and we'll work it out together.

Quote

I'll send through a quote & contract based on your brief. You'll be able to pay the invoice directly from the email

I require a deposit to book your project into my schedule. Or you can opt to pay in full for a 5% discount.

Test page

To make sure we're both on the right track and writing copy you love, I'll do a test page first for your review.

Once you've signed off on it, I'll get cracking on the rest of the copy.

First draft

The majority of the work is done and ready for you to review and tweak (if necessary).

If you've opted to pay in 2 installments, the balance of your invoice is now due .

Follow-up

I offer unlimited revisions so your copy is just perfect for your needs.

I also check in 4 weeks after your project is completed to find out if it's still working well for you.

My approach

As an experienced agency copywriter, I help Melbourne-based businesses—and those a little further afield—discover their unique voice and truly connect with their audience. My process starts with digging deep into your brand’s personality, values, and goals to craft messaging that feels authentic and resonates with your ideal customers. Whether it’s punchy ad copy or long-form content, I focus on creating high-quality, conversational work that cuts through the noise and delivers results that matter. Let’s make your brand impossible to ignore.

My services

I offer a range of copywriting and content services designed to level up your client content and help you achieve real results. From website content and product descriptions to brand storytelling, editing, and Human in the Loop (HITL) services for AI content, I craft tailored strategies that align with your goals. Whether you’re after more leads, higher sales, or greater audience engagement, I’ll create copy that resonates and delivers. Let’s make your content work harder for you.

Agency experience

Agency Experience I get what agencies need—efficiency, reliability, and someone who can hit the ground running. With years of experience working with marketing and creative agencies, I know how to seamlessly slot into your team and take the reins on anything copy-related. From crafting campaign messaging to polishing website content, I deliver high-quality work that’s on time, on brief, and on budget. I’m all about making your life easier—no hand-holding required, just clear, compelling copy that delivers results.

Success stories

I’ve had the privilege of working with hundreds of businesses in Melbourne, around Australia, and worldwide, from small startups to established brands. Here are just a few success stories:

- Increased website traffic by 25% for a local e-commerce business through targeted SEO content
- Boosted sales by 15% for a Melbourne-based service provider through compelling product descriptions and brand storytelling

- Helped a new website launch with a strong brand voice and messaging that resonated with their perfect audience