Master the psychology of writing & connect with your audience

As writers, we always want to make a connection with our readers. What better way than adopting psychology of writing techniques into our copy?

Wielding physiological loopholes for your content is much less daunting than it may seem. Once you get past the mumbo jumbo of it all, some clear psychological techniques begin to emerge that feel quite close to home. 

In fact, like the neuroscience of storytelling, the psychology of writing works by surpassing your readers’ sense of logic and engaging with them on more emotional terms. That’s something we storytellers are familiar with, yes?

You want to gently persuade with content by using subtle language techniques that bolster trust and rapport with your readers. By adopting the following techniques into your copy, you’ll be able to engage with your audience better while still producing integrity-based and honest content.

 

Use these four psychology of writing tricks to get your message across faster and make more meaningful connections with your readers:

 

Head back to the blog for more copywriting tips and tricks, or discover how to write a killer sales page here.

more insights

marketing copy

Mastering Values-Based Marketing Copy

Do you feel like your marketing copy just isn’t cutting the mustard? You’re not alone. Did you know that 65% of consumers prioritise brands that align with their values? Consumers are hungry for authenticity and ethics from brands they throw their cash at. Yet many marketers still cling to stale marketing tactics, focusing solely on

Read more >
copywriting agency services

Navigating the word jungle: Why a top-notch copywriting agency is your guide to brilliant copy that connects

Menu Close Home About How we work Copywriting FAQ Privacy Policy Services SEO copywriting Sales Copywriting VIP Copywriting Day Brand voice strategy Copy editing Copywriting Terms & Conditions Clients Blog Contact copywriters Home About How we work Copywriting FAQ Privacy Policy Services SEO copywriting Sales Copywriting VIP Copywriting Day Brand voice strategy Copy editing Copywriting

Read more >
how to maximise clicks and market your small business

How to Maximise Clicks: Copy Tactics to Market Small Business

Menu Close Home About How we work Copywriting FAQ Privacy Policy Services SEO copywriting Sales Copywriting VIP Copywriting Day Brand voice strategy Copy editing Copywriting Terms & Conditions Clients Blog Contact copywriters Home About How we work Copywriting FAQ Privacy Policy Services SEO copywriting Sales Copywriting VIP Copywriting Day Brand voice strategy Copy editing Copywriting

Read more >
Author picture

Carrington worked as an intern for Well Versed while finishing off her BA in Arts (Literature & Media) at Deakin University and joined our team of experts soon after. Coming from an academically diverse background, she has a wide range of experience and interests which allow her to engage with clients from many walks of life. In her spare time, Carrington digs doughnuts, dinosaurs and doo-wop. (She's also all about alliteration.)

Scroll to Top