
Best copywriting tips: How to keep readers glued to content in 2021
Get ready for our best copywriting tips ever! Marketing drivel seems hard to avoid. Most websites are full of it. So, how can you eradicate
Typically users are in a hurry – they leave a page within 7-20 seconds. That means they’ll probably only have a chance to read about 25% of the content on your landing page.
Great UX (User eXperience) strategies keep them engaged and interested in your online brand offering. Unless your web content is simple, clear and direct, chances are your key business messages won’t getting through to your target user.
So how do you create an engaging UX on your website? As UX copywriters, here are our best tips:
The good news? If your UX strategies have managed to keep a visitor interested in your site for 30 seconds, they’re more likely to stick around at little longer – up to 2 minutes, which is an eternity on the web these days.
And the longer they linger, the more likely you’ll be able to convert an interested user into a customer.
So the moral of the story is:
To convert users to customers you must clearly communicate your business value proposition within 10 seconds using clever UX strategies.